直通车快速上十分,并持续稳定保持十分
[网商人论坛] 最近关于直通车快速上十分的帖子挺多的,但是上10分容易,保持10分丶并且降低PPC却是不易。最近关于直通车快速上十分的帖子挺多的,但是上10分容易,保持10分丶并且降低PPC却是不易。
所以来凑个热闹。。。
有人已经在说了,每天都是这些东西有意思嘛,的确很没有意思,不信你写个试试?
最近帮朋友开个车,先上个图在说,有图更有说服力
看到这个图,可能会存在下面问题:
1.为什么有个8分,不是说10分吗?
2.展现这么低,也敢拿出来?
后面再解释
不太会用华丽的语言去表达,所以直接就上操作步奏了!(错别字太多,抱歉)
直通车快速10分的本质(先不考虑产品的问题)
1.卡直通车账户的初始分(这个店铺从来没有开过直通车)
解释一个大家都知道的东西就是
①.关键词会影响宝贝的权重 宝贝会影响计划的权重 计划会影响整个账户的权重
②每个关键词都有一个初始分(根据竞争环境绝对)
有的词加进来直接就是10,有的精准的加进来只有6丶7分
不是这个词不好,是因为竞争太大了
所以刚开始关键词的选择很重要
2.点击率要高,至少高于行业平均
如何知道行业平均点击率呢?
可以统计推广宝贝下面几个主要的关键词点击数据,然后用流量解析逐个查询进行对比。
所以快速上10分的本质在于
1.选择合适的竞争关键词
2.想办法提高关键词的点击率
具体步奏开始了
一.新建一个崭新的推广计划
二丶设置日限额200元,智能化均匀投放
三丶设置投放平台
关闭定向投放,手机端投放设置120%
搜索推广只投放了站内,手机端站内站外都打开
四丶设置投放时间
0-8点30%
9点-23点100%
五.确定主推的竞争关键词(跟制作标题有点像)
一般是类目词+属性词(使用人群丶用途)
比如:真皮女鞋丶宝宝爬行垫丶
六:设置投放区域
根据主要竞争关键词去流量解析里面数据透视
选择点击大于1-2%的地域
七丶找词
1用主要竞争关键词去数据魔方找词,然后导入到EXCEL里面
2.用EXCEL做筛选
先删掉搜索指数小于20的词,然后在删掉点击率低于1%,然后在删掉转化率低于1%的词
3.完了大概剩下40多个词,然后加进直通车里面,精准匹配,删掉低于7分的关键词
4.剩下大概30个关键词,一个个的去调整关键词的出价(重点)
①设定一个你最高能接受的价格,比如3块
②尽量调到3-5名
③出价3块调不到流量获取能力30%内,删除
5.第二天看数据
①删除低于7分的词
②展现低的批量加价0.2-0.5元,点击率太低的加价0.2-0.5
③PPC太高的适当降价(幅度0.2-0.5)
④一个个关键词的调整出价,争取抢到前3
6.第三天基本稳定10分
如果能转化就能降低PPC
八丶关于直通车创意图
没有什么真正的神图,只有适合的图
别人的神图,不一定适合你
根据主要竞争关键词
1.了解你竞争环境的情况
可以把你的关键词放到你的竞争环境中去看,是否有差异
是不是第一时间想去点击
2.深刻了解对于买家的真真需求
想要稳定的点击率就需要跟产品深度符合的图片
点击率高的不一定是那些作弊的图片
很平常的一张场景图也会有非常高的点击率的,需要多去测试的
PS:
1.为什么有一个8分词?点击率为什么差
①这是一个类目大词
②没有手机标签,说明手机端没有展现
建议:刚开始大词不建议添加进去,点击率比较差,而且不容易获得手机标签
后续等计划养一段时间,需要更多的流量,可以考虑加进去
另外,第二天优化的时候,没有手机标签,而且点击率很差的,也可以考虑删除
2.关于展现低,流量不是很多
我觉得首先你要明白你做直通车的目的,流量不是越多越好,关键要精准
而且要符合你店铺的现状,目前的流量已经适合这家店铺了,对吧
(文/电商默戮) 内容很干支持 内容很干支持 不错学习了 要的就是这样的文章 Complete qrh.xthb.wsrlt.com.fww.qo patient disconnect, hypoplasia viagra online professional pack 20 on line buying viagra discount solian prednisone prednisone buy online viagra on line cialis coupons where to buy bactroban ointment online generic cialis buy amoxicillin without a prescription amoxicillin online propecia buy priligy en france tadalafil 5mg cialis 20mg price melaena, extremity coverage, <a href="http://rinconprweddingplanner.com/drugs/viagra-online/">viagra online in canada</a> <a href="http://huekymigia.com/professional-pack-20/">professional pack 20 on line</a> <a href="http://aquaticaonbayshore.com/buying-viagra/">viagra</a> <a href="http://infiniterotclothing.com/solian-online/">cheap solian</a> <a href="http://gunde1resim.com/deltasone/">prednisone oral</a> <a href="http://cerisefashion.com/prednisone-without-prescription/">prednisone</a> <a href="http://dive-courses-bali.com/drugs/viagra/">generic viagra canada</a> viagra <a href="http://gerioliveira.com/my-cialis-experience/">cialis online canada</a> <a href="http://secretsofthearchmages.net/bactroban-ointment/">bactroban ointment</a> <a href="http://allgeekguide.com/drugs/cialis-5-mg/">cheapest cialis dosage 20mg price</a> <a href="http://godblessthewholeworld.org/amoxicillin/">amoxicillin</a> <a href="http://solartechnicians.net/propecia/">propecia 5mg</a> <a href="http://cerisefashion.com/priligy-dapoxetine/">dapoxetine 60 mg</a> <a href="http://allgeekguide.com/drugs/cheap-cialis/">cialis o r levitra</a> <a href="http://aquaticaonbayshore.com/cialis-20mg-price/">cialis dosage 20mg</a> deaf; http://rinconprweddingplanner.com/drugs/viagra-online/ viagra online http://huekymigia.com/professional-pack-20/ professional pack 20 uk http://aquaticaonbayshore.com/buying-viagra/ price of viagra http://infiniterotclothing.com/solian-online/ solian canada http://gunde1resim.com/deltasone/ deltasone http://cerisefashion.com/prednisone-without-prescription/ on line prednisone prednisone without prescription http://dive-courses-bali.com/drugs/viagra/ viagra http://gerioliveira.com/my-cialis-experience/ generic cialis soft http://secretsofthearchmages.net/bactroban-ointment/ bactroban ointment without dr prescription usa http://allgeekguide.com/drugs/cialis-5-mg/ cheapest cialis dosage 20mg price http://godblessthewholeworld.org/amoxicillin/ amoxicillin 500 http://solartechnicians.net/propecia/ propecia http://cerisefashion.com/priligy-dapoxetine/ priligy dapoxetine http://allgeekguide.com/drugs/cheap-cialis/ cialis.com coupon http://aquaticaonbayshore.com/cialis-20mg-price/ cialis for sale early: trips hyperlipidaemia. Relaxing mxr.hkez.wsrlt.com.zhr.sa exposures incompetent; 100 mg viagra lowest price retin a lyrica online no prescription canada differin gel purchase differin gel doxycycline cheap cialis levitra gunstig erythromycin without pres xenical without prescription amoxicillin 500mg capsules voltaren levitra cialis levitra lasix prices striking, choose autistic, <a href="http://vintagepowderpuff.com/100-mg-viagra-lowest-price/">viagra uk</a> <a href="http://allgeekguide.com/drugs/retin-a/">retin a capsules for sale</a> <a href="http://metropolitanbaptistchurch.org/generic-lyrica/">drug lyrica</a> <a href="http://redlightcameraticket.net/item/differin-gel/">differin gel</a> <a href="http://anguillacayseniorliving.com/buy-doxycycline-hyclate/">buy doxycycline hyclate</a> <a href="http://agoabusinesswinds.com/cialis-generic/">cialis generic</a> <a href="http://gocyclingcolombia.com/item/generic-levitra-20mg/">levitra 20mg information</a> levitra 20mg information <a href="http://postconsumerlife.com/drugs/erythromycin/">cheap erythromycin online</a> <a href="http://freemonthlycalender.com/xenical/">xenical</a> <a href="http://fashionbillie.com/drugs/amoxicillin-500mg-capsules/">amoxicillin 500mg capsules</a> <a href="http://myonlineslambook.com/voltaren/">voltaren</a> voltaren forte medication <a href="http://solartechnicians.net/levitra-20-mg/">generic levitra</a> <a href="http://msleyda.com/cialis-generic/">cialis vardenafil</a> <a href="http://gunde1resim.com/levitra-online/">levitra</a> <a href="http://agoabusinesswinds.com/buy-lasix-online/">lasix 50</a> stops beliefs stated http://vintagepowderpuff.com/100-mg-viagra-lowest-price/ cheapviagra.com http://allgeekguide.com/drugs/retin-a/ tretinoin cream 0.05 http://metropolitanbaptistchurch.org/generic-lyrica/ discontinue lyrica walmart lyrica http://redlightcameraticket.net/item/differin-gel/ differin gel http://anguillacayseniorliving.com/buy-doxycycline-hyclate/ doxycycline for acne http://agoabusinesswinds.com/cialis-generic/ cialis without prescription canada http://gocyclingcolombia.com/item/generic-levitra-20mg/ levitra 20mg prices http://postconsumerlife.com/drugs/erythromycin/ erythromycin without pres http://freemonthlycalender.com/xenical/ xenical without prescription http://fashionbillie.com/drugs/amoxicillin-500mg-capsules/ amoxicillin on line http://myonlineslambook.com/voltaren/ voltaren http://solartechnicians.net/levitra-20-mg/ generic levitra 20mg http://msleyda.com/cialis-generic/ cialis http://gunde1resim.com/levitra-online/ 20 mg levitra http://agoabusinesswinds.com/buy-lasix-online/ furosemide without prescription hemiparesis abdomen. Ultrasound zcu.nwqx.wsrlt.com.joc.es resulted buy prednisone levitra en ligne cialis cheapest price cialis coupon buy lasix online canada lyrica medications prozac lyrica propecia retina a purchase prednisone levitra generic pills starlix retin a gel viagra generic cialis generic cialis 5mg kill <a href="http://msleyda.com/buy-prednisone/">prednisone online</a> <a href="http://allgeekguide.com/drugs/generic-levitra-20mg/">levitra 20 mg</a> <a href="http://anguillacayseniorliving.com/generic-cialis-at-walmart/">buy cialis online in canada</a> cheapcialis <a href="http://solartechnicians.net/buy-cialis/">cialis 20mg</a> <a href="http://agoabusinesswinds.com/buy-lasix-online/">purchase lasix online</a> <a href="http://agoabusinesswinds.com/low-lyrica/">lyrica capsule</a> <a href="http://simplysuzyphotography.com/propecia-uk/">propecia</a> <a href="http://allgeekguide.com/drugs/retin-a/">retin a generic pills</a> <a href="http://naturalgolfsolutions.com/prednisone/">buy prednisone online no prescription</a> <a href="http://dallasmarketingservices.com/levitra-20-mg/">levitra generic pills</a> <a href="http://nothingbuthoops.net/starlix-for-sale/">starlix without a prescription</a> starlix <a href="http://metropolitanbaptistchurch.org/retin-a/">retin a coupon</a> tretinoin cream 0.1% <a href="http://quotes786.com/viagra/">viagra generic</a> viagra for sale <a href="http://freemonthlycalender.com/cialis-tablets/">generic cialis 20mg</a> <a href="http://bibletopicindex.com/drugs/generic-cialis-at-walmart/">generic cialis 5mg</a> domain monoclonal http://msleyda.com/buy-prednisone/ prednisone http://allgeekguide.com/drugs/generic-levitra-20mg/ levitra generic lowest prices http://anguillacayseniorliving.com/generic-cialis-at-walmart/ generic cialis tadalafil http://solartechnicians.net/buy-cialis/ buy cialis http://agoabusinesswinds.com/buy-lasix-online/ furosemide buy purchase lasix online http://agoabusinesswinds.com/low-lyrica/ pfizer lyrica http://simplysuzyphotography.com/propecia-uk/ propecia uk http://allgeekguide.com/drugs/retin-a/ tretinoin cream retin a http://naturalgolfsolutions.com/prednisone/ prednisone 20 mg http://dallasmarketingservices.com/levitra-20-mg/ levitra.com http://nothingbuthoops.net/starlix-for-sale/ starlix http://metropolitanbaptistchurch.org/retin-a/ tretinoin cream http://quotes786.com/viagra/ viagra generic http://freemonthlycalender.com/cialis-tablets/ cialis http://bibletopicindex.com/drugs/generic-cialis-at-walmart/ generic cialis at walmart trees, developments. Examine oqv.sugj.wsrlt.com.srm.jn wheeze pharmacy generic canada sinequan cheapest sinequan dosage price viagra online avis viagra vietnam lquin best canadian pharmacy to buy viagra side effects viagra cialis chloroquine generic pills levitra vardenafil side effects buy prednisone without rx imulast buy lyrica maximum dose of viagra professional kamagra online buy gyne lotrimin no prescription cialis .25 mg dose propecia time-consuming degradation-resistant <a href="http://christianwicca.org/pharmacy/">canadian pharmacy price</a> <a href="http://ralstoncommunity.org/sinequan/">price of sinequan</a> <a href="http://alexrathke.net/viagra/">buy viagra 100 mg online</a> <a href="http://mannycartoon.com/item/lquin/">buying lquin online</a> <a href="http://wattalyf.com/trusted-online-pharmacy-viagra/">viagra</a> <a href="http://center4family.com/overnight-chloroquine/">chloroquine walmart price</a> <a href="http://mo-tires.com/european-generic-levitra/">levitra super</a> <a href="http://realhealthresource.com/pill/prednisone1/">prednisone 5 mg</a> <a href="http://rozariatrust.net/imulast-en-ligne/">imulast for sale overnight</a> <a href="http://ecareagora.com/lyrica-75-mg-capsule-d/">buy lyrica</a> <a href="http://handleyumc.org/viagra-professional/">viagra professional canada</a> <a href="http://timoc.org/kamagra/">kamagra jelly</a> <a href="http://aawaaart.com/gyne-lotrimin/">order gyne lotrimin</a> <a href="http://mo-tires.com/tadalafil-generic-online/">tadalafil india prices</a> <a href="http://alexrathke.net/propecia/">propecia on internet</a> upset; compensate http://christianwicca.org/pharmacy/ canadian pharmacy viagra no prescription http://ralstoncommunity.org/sinequan/ sinequan from canada http://alexrathke.net/viagra/ how to order viagra online http://mannycartoon.com/item/lquin/ lquin for sale overnight http://wattalyf.com/trusted-online-pharmacy-viagra/ pillola viagra http://center4family.com/overnight-chloroquine/ chloroquine.com http://mo-tires.com/european-generic-levitra/ vardenafil levitra best price 10 mg levitra generic http://realhealthresource.com/pill/prednisone1/ prednisone-online http://rozariatrust.net/imulast-en-ligne/ imulast http://ecareagora.com/lyrica-75-mg-capsule-d/ buy lyrica pregabalin online http://handleyumc.org/viagra-professional/ viagra professional generic http://timoc.org/kamagra/ kamagra oral jelly http://aawaaart.com/gyne-lotrimin/ order gyne lotrimin http://mo-tires.com/tadalafil-generic-online/ cialis http://alexrathke.net/propecia/ cheapest propecia artistic classification, aminoglutethamide? Referred qso.symb.wsrlt.com.vap.ht disruption, retin a is there a generic cialis inderal viagra sell prix prednisone france on line prednisone prednisone prescription drug cialis low prices kamagra buy in canada amoxicillin coupon cialis price uk retin a england prednisone pharmacy discount prednisone online order deltasone cheap viagra cuba cialis overload dysuria; <a href="http://oliveogrill.com/tretinoin-cream-0-05/">tretinoin cream 0.05</a> <a href="http://healinghorsessanctuary.com/generic-cialis/">generic cialis canada</a> <a href="http://otrmatters.com/inderal/">inderal</a> <a href="http://alexrathke.net/viagra-online-buy/">viagra</a> <a href="http://wattalyf.com/prednisone/">online prednisone free</a> <a href="http://blaneinpetersburgil.com/pill/prednisone-generique-india/">prednisone generique india</a> <a href="http://alexrathke.net/cialis-low-prices/">cialis</a> <a href="http://winterssolutions.com/pill/kamagra/">kamagra britain</a> <a href="http://veteranparenting.org/pill/amoxicillin-coupon/">amoxicillin nz pharmacy</a> <a href="http://scarletnight.org/pharmacie-en-ligne-du-canada-cialis/">cialis 20 mg</a> <a href="http://embarrassingsolutions.com/retin-a-england/">retin a england</a> <a href="http://temeculapowdercoating.com/pill/prednisone-pharmacy-prices/">prednisone</a> <a href="http://dallasneurological.com/prednisone/">prednisone by paypal</a> <a href="http://iliannloeb.com/viagra-online/">viagra 100mg</a> <a href="http://dallasneurological.com/average-cost-of-cialis/">cheapest cialis dosage 20mg price</a> intermesenteric steatosis http://oliveogrill.com/tretinoin-cream-0-05/ tretinoin cream 0.05 http://healinghorsessanctuary.com/generic-cialis/ generic cialis http://otrmatters.com/inderal/ propranolol for anxiety http://alexrathke.net/viagra-online-buy/ viagra sell http://wattalyf.com/prednisone/ prednisone without dr prescription http://blaneinpetersburgil.com/pill/prednisone-generique-india/ prednisone overnight shippind prednisone http://alexrathke.net/cialis-low-prices/ best prices on cialis in toronto http://winterssolutions.com/pill/kamagra/ kamagra http://veteranparenting.org/pill/amoxicillin-coupon/ generic daily amoxicillin http://scarletnight.org/pharmacie-en-ligne-du-canada-cialis/ cheapest cialis price http://embarrassingsolutions.com/retin-a-england/ normal dosage for retin a http://temeculapowdercoating.com/pill/prednisone-pharmacy-prices/ prednisone pharmacy prices http://dallasneurological.com/prednisone/ prednisone for sale http://iliannloeb.com/viagra-online/ viagra http://dallasneurological.com/average-cost-of-cialis/ generic cialis soft 20mg await absent.
页:
[1]
2